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Every successful online business has a plan of where they are going and how they are going to get there. Where will your business be when it’s most successful? How can you ensure that you get there? Can you answer these 6 questions?1. Who Are You And What is Your Business?Is your online business as just a hobby? Or is it a serious business that you’ll stick with even if the going gets tough? The internet can be impersonal business environment. Your website visitors will want to know who you are. Your ‘About Me’ page can become one of the top read pages on your website. Tell people who are, why you’ve built your online business and how it can help them.2. What Do You Offer?What solutions does your online business provide? Is it freedom? Maybe more time? Or is it something else? What problem can your product or service fix for your customers? If you can answer that, your journey towards having a successful business will be quicker.3. Who Is Your Customer?Knowing your ideal customer is an important part of running a successful online business. Create a customer avatar so that you can look at it and know exactly who you’re doing it for. To find that “perfect” prospect do your research to discover their desires, emotions, demographics and other physical and mental personality traits.4. What Makes Your Business Different?Generally, another online business will be offering something like yours or close to it. You have to make your offer for a product or service more attractive to buy from you than it is to buy from one of your competitors. What makes you and your business stand out so that it’s better, different, or special?5. How Will You Deliver It?It’s important to know how you’ll deliver your product or service to your audience. Will you sell a physical product that’s delivered to the customer’s front door? Or a digital product that’ downloaded instantly to the customer’s computer once they have bought it? Perhaps it will be both? But without knowing how you’ll deliver what you’re selling, it will be difficult to succeed in your online business.6. How Will You Determine Success?A successful online business can mean different things to different people. Do you want to sell a specific number of products, get more website traffic, enhance your online reputation, broaden your brand or something else? If you don’t know what you want to achieve, how will you know if have ever achieved it?

Most real estate professionals flunk within the first few months of trying to create a business enterprise out of real estate investing. The trick begins with a beneficial marketing plan and then practicing a disciplined effort to the marketing plan on a even basis. There is a lot more required to succeed, and you will encounter more tips, tricks and unique real estate marketing techniques in this article.Is there anyone in your town that doesn’t recognize that you buy homes or that you are a real estate professional? If so, you aren’t performing as well at marketing or rendering real estate investing information about your real estate investing business enterprise as well you could be. I find out real estate investors telling all the time that they aren’t receiving seller phone calls and subsequently aren’t receiving the leads they need to find the real estate business deals they require to earn a living. I say increase the marketing and the sellers will Call. Not only that but if you are canvassing the world (or at least your area) that you buy problem real estate holdings, eventually you will be acknowledged for what you do and sellers will telephone you strictly on your reputation. this is what is called cost effective marketing.One real estate professional was in a home, garden and hardware store a few calendar weeks ago and went past a couple of guys in an aisle. A conversation was heard while he walked by, I overheard one state, “That is the real estate man”. Now I had never known either of those men and have no idea who they are but that experience lets me acknowledge that I must be doing my business at letting the world to recognize my business is buying real estate in that area. There are many ways to let the area know that you are in the real estate investing profession and getting information out there that helps people realize you buy foreclosures, distressed real estate, do real estate short sales and have got a lot of real estate information and experience to flip properties. Some methods are cheap and some are more expensive. You are going to have to attempt many things and acquire a feel for what brings about for you the best results in your region to get the calls you require to transact real estate deals. I have tried many forms of marketing methods for real estate commercial enterprises of all varieties and have come back to a few that consistently create enough leads for me to purchase the 2 or 3 real estate holdings and houses I want to purchase every single calendar month. They are as follows:Classified AdsThe classified advertisement in the most prominent newspaper in the region is by far the heaviest producer of leads for local real estate investors that I have determined. I understand it is costly and I understand there are instances it does not generate phone calls but if you are going to persist in the real estate investing business sector just place it in there and leave it. Get used to it making up part of the toll of performing the real estate business. You may expend about $350.00 a calendar month for my 4 line ad and that is the commercial range. I’d consider running it 365 days a year to constantly cue everyone that you are a real estate professional and you purchase real estate in their region.Over the past few or so years I have watched many “real estate investor” ads come and go. Most folks put them in for a many or even just a couple of calendar weeks and then remove them or try just placing them in on the week ends. Real Estate Marketing just simply does not work this way. Put your real estate ad in the paper and leave it in there. It will more than make up for the price, trust me, and you will see after you finish your first deal. If you are distressed because there are real estate investors ads from many other investors in there, don’t be. They are there because they are getting responses. Just be sure to and actually answer your cell phone and keep it on all the time otherwise you’ll be squandering money.When a fresh ad for real estate investor information shows up in my newspaper, I will always call on the advertisement. 9 times out of 10 I get a message device or answering service. This is a significant turn off to somebody who needs a resolution to their real estate trouble now. They want to speak to a person who can quiet their anxiety over their current issues with their home and tell them everything is going to be ok. Your answering device won’t do that, they need a human being. As for what to put in the advertising, you will have to work on this one. I have tried various idea and the one I have now hast not changed for over 4 years. I haven’t switched it because I get responses. My ad is:We Pay CASH FOR HOMES In 24 Hours! Any area, price or condition Call xxx-xxx-xxxxNow I have had other real estate professionals jockey for place and interchange their ad copy to be leading of mine in the column but it has not made whatsoever difference, at least as far as I can discern. Don’t worry about those things, just get the advertising out there and leave it. It could possibly take a bit of time, perhaps a several weeks to get going but sellers will telephone. As soon as you have your classified advertising running, then you should start working on your other marketing techniques right away. If you only go through one idea a week, within a few weeks or a couple of months you will have a significantly powerful real estate purchasing process.Ads in the “Freebie” PapersYou might also run advertisements in the freebie papers in your local region or the region you want to conduct real estate investment deals. These are the “Thrifty Nickel”, or whatever they are named in your region. We run both a column ad and a display in this newspaper and expend about $175.00 or so a calendar month for these ads. They pull in seller leads reasonably well and have always rationalized the costs. Remember that these guys are usually open to talking terms on your rates and you will probably get a better rate if you commit to a longer advertising agreement.Bandit Signs or Road Signs.Bandit signs are great. They are some of the best lead producing tools around. I have yet to put out a bunch and not be bombed with calls right after I arranged my marketing. I just don’t position them out that often. I might place out a few to a half dozen or so a calendar month and the ones that continue and don’t get taken down continue to pull in phone calls. At an average price of less than $4.00 per sign, they are one of the greatest real estate marketing and advertising values available. Check the net for sign manufacturers for discount signage costs. I use 18 x 24 signs and set them at high traffic crossings around the town I wish to purchase houses in.I also position a sign in the front yard immediately after purchasing any house. I have purchased several homes in the same regions as a result of marketing this way.You can either use wood stakes or the wire stakes with your signs. I like the wood stakes because they do not bend like the wire ones, in addition, they are more less expensive and you can find just about any reasonably sized stick of wood or stake at your local hardware store for a really good value. Just get long lengths and trim down to fit. Then just nail the sign to it with the roofing nails with the orange or green plastic tops or you can use screws. There are many variants on what the wording on the sign can say. Keep in mind that traffic will be moving so you want to keep your message short and simple so it may be read. Plus your telephone number must be big, large and easy to read.If you search the sign advertisement content, you will discover that it is same resemblance my paper ad. I like to brand my advertising because I believe that helps with identification that is probably why the two guys noticed me as a Real Estate Professional..You want to have contrast, so a white sign with dark blue letters usually is the best draw. Some folks swear by black on yellow or black on orange. Again, I say it’s not what or how you say it rather simply that you’re out there marketing and placing out signs that counts. You’ll build a ‘brand image over time if you stay logical with your real estate marketing endeavors. When dealing with bandit signs, be sure that your local code enforcement laws are aware of them. In some areas or counties they can lax on them but a few miles down the road in another county or city, they can be super strict and will ticket you in a minute, pull the signs down and lead off looking for your next posters to go after you again. Some retail merchants in high tax areas can’t put out any A board signage without having them sized and then fined.Flyers and Bulletin Board PostingsFlyers and related collateral are another cheap way to get the word out that you are a real estate investor buy property, foreclosures or distressed properties. Just create a flyer with any one of the free on-line flyer software internet sites telling people that your are a real estate investor and how to get in touch with you. Make copies for few cents apiece and you have some really inexpensive real estate marketing and advertising. It really is that simple. Then place these flyers on every bulletin board in your Town or region you would like to buy your property, foreclosure or distressed home.. I also recommend that you place some of them in those plastic sheet shielders so the rain won’t ruin them and put them up on phone poles around neighborhoods I like to buy property in.. While not as prominent as the bandit signs, on poles actually in the neighbourhood they still attract phone calls. I carry a file with me in my automobile and put them up whenever I stop at a grocery store or major discount shop or really wherever. Some of the other area to put them are:· Laundromats
· Taped to the inside of telephone Booths.
· On the counter of any business organization that will let you place them at.
· Bulletin boards at any local or major rebate store (lots of traffic)
· Grocery store bulletin boards
· Fax to Mortgage agents, call first
· Fax to Real Estate Agents, call first and they may get a lot of these.
· Take them Door to Door in target regions
· Employment centre Bulletin board
· County Courthouse or public office Bulletin boardThese are just a few illustrations. Any place that will allow you to set one is a good place. You can never let too many people know that you are a real estate investor and are in the foreclosure market.Imprinted and/or Promotional ItemsOptimum Real Estate Investor Marketing Ideas – These no-lose ideas are sure to get you top hits on leads and calls for your Real Estate Investing occupation.These are some of my favourites and most fun. While they are not the top producers of leads or the least costly, they will sure position you apart from the average investor.Pen Knives – These tiny Swiss army knives are the neatest things. They are actually key chains etched with your content, mine being: WE BUY HOMES – All cash or take over payments within 24 hours! Call xxx-xxx-xxx I assure if you give one of these to somebody they will hold on to it it and if they conceive of selling, they will think of you. They are about $1.75 each.Key Chains – I give these to all my buyers with the keys to their new house on them and leave them all over the place. They come in the shape of a house or #1 or whatever style you like and have your message on them. You can guess what mine says. Cost – about $. 25 cents apiece.Pens – I use these all the time. Whenever I sign a sales receipt or anything I leave my pen. I cannot tell you how many outcries I have gotten off of these things and since I often need one, I always possess one to give away. My attorney even has a supply on his closing table. I possess two types printed. One for sellers says “We Buy Homes!” and one for buyers says “Everyone Qualifies”. Cost – about $.26 cents per unit.Coin Holders – These you hardly find anymore so everyone is surprised when I have them. I leave these things everywhere. Mine are bright yellow with blue letters and my message. Cost – about $.30 cents apiece.I leave all of these promotional items everywhere, on the top of gas pumps, on end-cap displays in grocery stores and in department stores. I look at it this way, if I give away 100 pens, 50 knives and 50 coin holders a month, that is only a little over $100 bucks a month. That is still cheap advertising. And with the money you can make in a real estate deal, it is ‘no cost’ marketing strategy. You can get any of these promotional advertising products at many major promotion marketing manufacturer, and you can find companies online as well.Business CardsI order business cards by the 1000′s and you should as well, there are a lot of great places online that can print up nice (and cheap) cards for you and that specialize in real estate as well. As for business cards, well, they are cheap, mine are about $50.00 for 2000, and I pass them out and leave them everywhere I possibly can. I leave my cards everywhere, in pay phones, on restaurant tables, my kids even have their own supply to pass out. Try to get a box a week out. The card doesn’t have to be fancy, in fact the simpler the better. My card is bright yellow with blue letters and says:WE BUY HOUSES Foreclosure? Need Repairs? Bad Tenants? Divorce? CASH IN 48 HOURS! OFFERS MADE ON ALL CALLS! XXX-XXX-XXXXCar MagneticsMagnetics are one of those things where you spend once and get use for a long time. Mine cost about $75.00 and are yellow with blue letters. They say:WE BUY HOUSES! FA$T CA$H XXX-XXX-XXXXorSELL YOUR HOME FAST WE PAY CA$H XXX-XXX-XXXXI have gotten several deals from these signs. Remember to order a smaller set for the back of your car/truck. People have more of a chance to read the message when they are riding behind you.ClothingI like golf shirts and oxford dress shirts with my logo on them. There’s plenty of adverting houses that will help you design a logo if you don’t have one or use the one you already have. There is no charge for set up and all items ordered include your embroidered logo free.I pass custom imprinted hats out to everyone I know who wears one and have given away many shirts as well. They really look nice and present a nice image for your business.Other Advertising ToolsThere are many other shapes of advertising, some I have tested in the past such as billboards, door hangers, yellow pages, television and radio advertisement. I even have a traveling billboard, an old SUV painted bright yellow with blue WE BUY HOUSES! and my telephone number that I drive around and park overnight at dissimilar places. It brings the calls! Get the marketing going and let the world know who to call when they have a house to sell, a pre-foreclosure, distressed property or someone who just wants to get out of their house.. If that phone isn’t ringing, you aren’t making money so you need to get a good marketing strategy going and stick with it!I sincerely hope these tips will help you in your next real estate marketing efforts and get you the real estate investing deals you’re after.

Opting for property management for your house is a definitely good idea but remember it can be one of the most terrible things if you’re lacking the necessary information.That being said, it is important for all to have the necessary information about management and the work of the property managers. This is an important part because it helps the property owners in deciding whether or not the manager they’re hiring is well suited to meet all their requirements.Here is some information for you -Property Management – The process of operation, control, and oversight of real estate in the broadest terms are called property management. Management here indicates a need to be cared of, monitored, and answerability is given the property’s life and conditions. Including this, management of property also involves the management of personal property, equipment, tooling and other assets that are used in building, repairing, and maintain the end items deliverables.Roles of the Property Management Agent –

Setting The Property Purchase / Rental Amount – The first and foremost role that every manager or estate agency has to play is planning the cost of the property or the rental amount. This process would involve the property owner but should be done wisely after considering the important points like the condition of the property and the location where the property is located.

Finding the Right Tenant / Buyer – The property managers will always be accessible to a wide number of property owners as well as property seekers which is why they are the best people to choose the buyers or tenants. Sorting out and picking the best is possible and it will always be a win-win situation for the property owners as well as the seekers.

Screening Buyers / Tenants – For property owners selecting the best buyer or tenant isn’t always possible but when it comes to the property managers they can choose the one that is best. This is usually because the agents only choose the property seekers after carefully looking into their profile and getting a check of their background information.

Collecting the Rent – When associated with rental property dealers the property owners can entrust them with the duty of collecting rent well at the time. This saves the landlord from wasting whatever time is wasted in chasing the tenants for rent.

Handling Complaints & Emergencies – Whatever be the complaints of the tenants or buyers should be handled by the agent well within the stipulated time Further, if there are a few emergencies that need attention they again fall under the duty book of the estate agents and should be met with almost immediately or depending on the type of situation that has come up.

Handling Moveouts – When a tenant vacates the premises, the manager is responsible for inspecting the unit. Their job is to check for damages and determine what portion of the security deposit will be returned to the tenant. After the tenants move out is completed, they are also responsible for cleaning up the unit and repairing any damages that may be filed to locate a new tenant and fill the vacancy.

Dealing with Evictions – In case the tenant hasn’t been paying rent or has been causing disturbance you might have to get the house evicted by him. In that case, the property owner holds the complete responsibility of getting the property evicted at the earliest possible. Before the eviction, the manager needs to ensure all dues are settled and nothing is payable from both the sides.

Maintenance & Repairs – Whatever is included in the maintenance work is the responsibility of the property manager and should be handled accordingly. Whether maintenance and repairs including hiring someone to take care of the leaks, performing landscapes, remove snow, eliminate thrash – it is all the work of the manager. He needs to ensure the right people are hired and in case someone is taking a day off from work there is always a replacement that is available.

Maintaining Records – Maintenance of all property related documents is just another thing added to the list of the duties that the dealer is required to perform. The agents must ensure proper files are maintained for each tenant or buyer and the files include the necessary information. It should also include any dues that need to be cleared from both the parties.

Responsibility for Taxes – The property manager can assist the property owner with comprehending the most beneficial way to file their taxes about the investment property. The concerned person may also be endowed with the power to file the charges regarding the property on behalf of the owner.

Even though property management might look like an easy management process remember it has a lot involved in it and everything needs to be managed in the best possible ways. Further, the varied roles assigned to the property manager depend on whether he is working on a rental property or the one that is being sold.